The verdict for florists: HoneyBook is solid software, but at $39/month it costs $1,570 over 3 years. Nexa does most of what HoneyBook does for $279 once. For solo florists and small teams, Nexa is the better deal.
Nexa: $279. Once. You keep $1,291. And you own it — no more "we're updating our pricing" emails.
| Feature | HoneyBook | Nexa |
|---|---|---|
| Invoicing | ✓ | ✓ |
| Scheduling | ✗ | ✓ |
| CRM | ✗ | ✓ |
| Time Tracking | ✗ | ✓ |
| Full Accounting | ✗ | ✓ (SIMPL) |
| Task Management | ✗ | ✓ |
| Price | $39/mo | $279 once or 3 × $99 |
| 3-Year Total | $1,570 | $279 |
| You own it? | No — stop paying, lose access | Yes — forever |
HoneyBook plus whatever else you're paying for:
Email yourself this comparison?
The math doesn't lie.
Florists deal with unique challenges that generic software was not built for: Perishable inventory — flowers die if you overbuy. Seasonal demand spikes (Valentine's, Mother's Day, wedding season). Tracking flower costs per arrangement when wholesale prices change weekly. Managing event proposals with multiple arrangement types and quantities. HoneyBook charges $39/month on top of these daily realities. The median florist earns $33,000/year — $468/year in software subscriptions is a significant percentage of that income, paid every year, forever.
Nexa is $279 once. Invoicing, scheduling, CRM, time tracking, accounting — all connected, built for florists. You own it like you own your Floral cooler (walk-in or reach-in).
It's Wednesday and you have a wedding Saturday. You need to order 200 stems of ranunculus but your wholesaler's prices went up 15% this week. The bride's centerpiece budget is fixed — you need to swap stems without telling her the profit margin just disappeared. Meanwhile you have 6 everyday arrangements for walk-in orders and a funeral spray due by noon tomorrow. Your costs are tracked in a notebook, your orders in Square, and your event proposals in a Google Doc.
Real florists near you who run their business on Nexa — book directly, no platform fee. Are you a florist? Post your business and get found in your area — $2.99 one-time. Or browse every florist on Nexa →
For solo florists and small teams, yes. invoicing, scheduling, CRM, time tracking, task management, and full accounting — all for $279 once. HoneyBook may be better if you have a large team (10+) or need enterprise-specific features.
HoneyBook has features like Beautiful proposals and contracts and Client portal that some businesses rely on. For most solo florists, these aren't dealbreakers.
At $39/month, Nexa pays for itself in 7.2 months. After that: $468 saved every year.
Yes. Nexa is $279 as a one-time payment, or 3 payments of $99 ($297 total). Either way it's a one-time purchase — no subscription, no recurring fees ever.
Own your tools. Stop renting your software.
Get Nexa — $279 Once