You're Switching from HoneyBook.
Here's Why Permanent Makeup Artists Choose Nexa.

HoneyBook
$39/mo
$468/year — every year, forever
Nexa
$279
Once. Own it forever.
or 3 payments of $99
Break even in 7.2 months. Then it's free forever.
"Switched from HoneyBook after the last price increase. Nexa does everything I needed for $279. Wish I'd done it sooner."
— Verified permanent makeup artist, former HoneyBook customer

The Bottom Line

Permanent Makeup Artists on HoneyBook pay $39/month — $468/year. Over three years, that's $1,570. Nexa is $279 once. Break-even runs about 7.2 months. The median permanent makeup artist earns $55,000/year, so HoneyBook's annual cost is roughly 0.9% of typical revenue — every year, forever.

Key Numbers

$55,000
Median permanent makeup artist income
3%
Typical SaaS spend as % of revenue
7.2 mo
Break-even vs HoneyBook
$1,291
3-year savings switching to Nexa

What HoneyBook Is Costing You

The Damage

HoneyBook monthly $39/mo
Annual drain $468/yr
Year 2 (11.4% SaaS inflation) $521
Year 3 $581
3-year total $1,570

That's $1,570 gone. And you don't own anything. Stop paying, lose access.

Your HoneyBook subscription has cost you $0.00 since you opened this page.

Why Permanent Makeup Artists Leave HoneyBook

89% price increase in February 2025
Payment processing fees add up
Limited geographic availability
Team member caps on lower tiers
Not suited for complex workflows
My least favorite thing is the price. As a solo entrepreneur, budget is tight and the barrier to entry is around $40 a m
89% price hike - is it still worth it to stay or switch?
Permanent Makeup Artists are leaving HoneyBook every week.

You're not the only one who's had enough.

Why This Matters for Permanent Makeup Artists

You have 3 appointments today: ombre brows initial ($500, 3 hours), lip blush touch-up ($150, 1.5 hours), and a consultation for eyeliner ($0, 30 min). Supplies per procedure: $40 in needles, pigment, and disposables. Your suite costs $1,400/month. The touch-up is half price but full supply cost. The consultation might not convert. You need to track per-procedure profitability but you're just checking your bank account.

Permanent Makeup Artists face unique challenges: Touch-up appointments at reduced rates 6-8 weeks after initial procedure. Supply costs per procedure are significant ($30-80 in disposables). Liability documentation and consent form management. Premium pricing justification requires portfolio and review management. On top of all that, HoneyBook charges $39/month ($468/year) — money that comes directly from your revenue. The median permanent makeup artist earns $55,000/year. Software at $468/year is a meaningful percentage of that income, every year, forever. And you do not own anything.

Your PMU machine and needles is yours. You bought it once. Nexa works the same way — $279 once for invoicing, scheduling, CRM, time tracking, and full accounting. All connected. All offline-capable. You own it like you own your tools.

Your Full Stack Cost

HoneyBook is just one piece. What else are you losing money on?

Want this breakdown emailed to you?

Your exact HoneyBook cost, full stack total, and what switching saves. 10 seconds.

"I was paying HoneyBook $39/month and didn't question it until I did the math. $1,570 over 3 years for tools I don't even own. Nexa was $279. Once. Done."
— Permanent makeup artist business owner

What You Get Instead

Feature HoneyBook Nexa
Invoicing
Scheduling
CRM
Time Tracking
Full Accounting ✓ (SIMPL)
Task Management
Price $39/mo forever $279 once
or 3 × $99
3-Year Cost $1,570 $279
Stop paying? Lose everything Keep everything forever

Switching Takes 1-2 Days

Most permanent makeup artists are fully switched before the weekend.

1

Export your data

Go to Company Settings → export contacts and projects. Download templates separately.

2

Set up Nexa

15-minute setup. Import your contacts and recreate your key templates.

3

Parallel run

Run both for 1-2 weeks. Transition active projects after they complete.

4

Cancel HoneyBook

Cancel before renewal. Save any contract templates as PDFs.

✓ Run both in parallel. Cancel HoneyBook when you're confident. Zero risk.

What permanent makeup artists actually deal with

A day in the life of a permanent makeup artist

You have 3 appointments today: ombre brows initial ($500, 3 hours), lip blush touch-up ($150, 1.5 hours), and a consultation for eyeliner ($0, 30 min). Supplies per procedure: $40 in needles, pigment, and disposables. Your suite costs $1,400/month. The touch-up is half price but full supply cost. The consultation might not convert. You need to track per-procedure profitability but you're just checking your bank account.

The tools a working permanent makeup artist actually owns

Why permanent makeup artists leave the big platforms

Where permanent makeup artists actually talk shop

Local permanent makeup artists on Nexa

Real permanent makeup artists near you who run their business on Nexa — book directly, no platform fee. Are you a permanent makeup artist? Post your business and get found in your area — $2.99 one-time. Or browse every permanent makeup artist on Nexa →

FAQ

Is Nexa really a HoneyBook replacement for permanent makeup artists?

For solo operators and small teams (1-5), yes. Nexa includes invoicing, scheduling, CRM, time tracking, task management, and full accounting. HoneyBook may be better if you have a large team (10+) or need enterprise-specific features.

$279 seems like a lot.

It's $7.75/month over 3 years. HoneyBook is $39/month — that's $1,570 over 3 years. Which is more? And if you'd rather split it, Nexa is also available as 3 payments of $99.

Can I pay in installments?

Yes. Nexa is $279 as a one-time payment, or 3 payments of $99 ($297 total). Either way it's a one-time purchase — no subscription, no recurring fees ever.

What if I don't like it?

30-day money-back guarantee. Full refund. If Nexa doesn't save you $500 in year one, you get every penny back.

Can I import my HoneyBook data?

Export your data from HoneyBook as CSV, import into Nexa in about 5 minutes.

Permanent Makeup Artists in Gainesville

The average solo operator there spends about $2,304/year on software — and permanent makeup artist face their own version of that math. FL state licensing requirements apply.

Numbers reflect typical solo operators in the Gainesville metro. Your situation will vary.

If You Need These — Nexa Has Them

Specific gaps Permanent Makeup Artists run into with HoneyBook, and what Nexa does instead.

HoneyBook gapLimited for product-based businesses
NexaBuilt into Nexa’s $279 once purchase — no separate add-on.
HoneyBook gapNo inventory management
NexaInventory tracking included for product and service businesses.
HoneyBook gapBasic reporting
NexaP&L, balance sheet, and 21 reports — built in.

Where Permanent Makeup Artists Talk Shop

If you want to compare notes or see how other permanent makeup artists are running their tools, here's where the conversation happens.

Reddit
r/microblading, r/PermanentMakeup
Forums
PMU Hub Forum, Society of Permanent Cosmetics
YouTube
Eye Design University, PMU Artist Academy
Podcasts
PMU Business Podcast
"HoneyBook raised prices again and I was done. Found Nexa — $279 once. I own it. No more 'we're updating our pricing' emails. Best business decision this year."
— Permanent makeup artist, switched from HoneyBook

Stop Losing $468/Year to HoneyBook

$1,570 over 3 years. Or $279 once (or 3 × $99). Own your tools.

Get Nexa — $279 Once
or 3 payments of $99
✓ 30-day money-back guarantee — save $500 or full refund

Still want HoneyBook?

We think Nexa is the better deal at $279 once vs $39/mo. But if you've decided on HoneyBook, here's the link. No hard feelings.

HoneyBook — $39/mo →

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