You're Switching from Booksy.
Here's Why Estheticians Choose Nexa.

Booksy
$29.99/mo
$359.88/year — every year, forever
Nexa
$279
Once. Own it forever.
or 3 payments of $99
Break even in 9.3 months. Then it's free forever.
"Switched from Booksy after the last price increase. Nexa does everything I needed for $279. Wish I'd done it sooner."
— Verified esthetician, former Booksy customer

The Bottom Line

Estheticians on Booksy pay $29.99/month — $359.88/year. Over three years, that's $1,079.64. Nexa is $279 once. Break-even runs about 9.3 months. The median esthetician earns $38,000/year, so Booksy's annual cost is roughly 0.9% of typical revenue — every year, forever.

Key Numbers

$38,000
Median esthetician income
3.5%
Typical SaaS spend as % of revenue
9.3 mo
Break-even vs Booksy
$800.64
3-year savings switching to Nexa

What Booksy Is Costing You

The Damage

Booksy monthly $29.99/mo
Annual drain $359.88/yr
Year 2 (at today's price) $359.88
Year 3 $359.88
3-year total $1,079.64

That's $1,079.64 gone. And you don't own anything. Stop paying, lose access.

Your Booksy subscription has cost you $0.00 since you opened this page.

Why Estheticians Leave Booksy

✗Per-staff pricing adds up quickly ($20/staff)
✗5-person team = $110+/month before processing
✗Boost charges 30% of a new client's first visit, capped at $100.
✗Customer support complaints
✗Desktop experience inferior to mobile
✗Cost is a little higher than I'd like it to be
✗Boost's 30% first-visit commission (up to $100) applies to discounted first visits too.
✗Boost marketing delivers no results - had account boosted for 2 weeks, not one new client
Estheticians are leaving Booksy every week.

You're not the only one who's had enough.

Why This Matters for Estheticians

A facial starts before I touch the client's skin: an intake about their routine, medications, allergies and recent treatments, because a retinoid or a recent peel changes what's safe to do. Then I analyse the skin under a magnifying lamp and choose the treatment: cleanse, exfoliation, steam, extractions where they're needed, a mask, and finishing products matched to what I saw. Advanced treatments like chemical peels, microdermabrasion and LED need careful protocols and aftercare instructions. Waxing fills the gaps in my day: brows, lips, bikini, with strict hygiene, no double-dipping and fresh supplies every client. Sanitation between clients takes real time. Much of my income comes from product sales and treatment series, six peels over twelve weeks, so I'm recommending a home routine and booking the next visit before the client leaves. I work on commission or rent a room, so slow weeks hit me directly, and I'm keeping up continuing education because the treatments and ingredients keep changing.

Estheticians face unique challenges: Tracking client skin history and treatment protocols across visits. Product costs per facial cutting into service margins. Vagaro showing clients other estheticians in the marketplace. Managing retail product sales alongside service bookings. On top of all that, Booksy charges $29.99/month ($359.88/year) — money that comes directly from your revenue. The median esthetician earns $38,000/year. Software at $359.88/year is a meaningful percentage of that income, every year, forever. And you do not own anything.

Your Facial steamer and magnifying lamp is yours. You bought it once. Nexa works the same way — $279 once for invoicing, scheduling, CRM, time tracking, and full accounting. All connected. All offline-capable. You own it like you own your tools.

Your Full Stack Cost

Booksy is just one piece. What else are you losing money on?

Want this breakdown emailed to you?

Your exact Booksy cost, full stack total, and what switching saves. 10 seconds.

"I was paying Booksy $29.99/month and didn't question it until I did the math. $1,079.64 over 3 years for tools I don't even own. Nexa was $279. Once. Done."
— Esthetician business owner

What You Get Instead

Feature Booksy Nexa
Invoicing ✗ ✓
Scheduling ✓ ✓
CRM ✓ ✓
Time Tracking ✗ ✓
Full Accounting ✗ ✓ (SIMPL)
Task Management ✗ ✓
Works offline — ✓
Price $29.99/mo forever $279 once
or 3 × $99
3-Year Cost $1,079.64 $279
Stop paying? Lose everything Keep everything forever

Switching Takes 1-2 Days

Most estheticians are fully switched before the weekend.

1

Export your data

Go to Settings → export your client list and appointment history as CSV.

2

Set up Nexa

15-minute setup. Import your client list and recreate your service menu.

3

Update your booking

Replace your Booksy link on social media, Google Business, and your website.

4

Cancel Booksy

Cancel subscription. Notify clients of your new booking link.

✓ Run both in parallel. Cancel Booksy when you're confident. Zero risk.

What estheticians actually deal with

A day in the life of a esthetician

A facial starts before I touch the client's skin: an intake about their routine, medications, allergies and recent treatments, because a retinoid or a recent peel changes what's safe to do. Then I analyse the skin under a magnifying lamp and choose the treatment: cleanse, exfoliation, steam, extractions where they're needed, a mask, and finishing products matched to what I saw. Advanced treatments like chemical peels, microdermabrasion and LED need careful protocols and aftercare instructions. Waxing fills the gaps in my day: brows, lips, bikini, with strict hygiene, no double-dipping and fresh supplies every client. Sanitation between clients takes real time. Much of my income comes from product sales and treatment series, six peels over twelve weeks, so I'm recommending a home routine and booking the next visit before the client leaves. I work on commission or rent a room, so slow weeks hit me directly, and I'm keeping up continuing education because the treatments and ingredients keep changing.

The tools a working esthetician actually owns

Why estheticians leave the big platforms

Where estheticians actually talk shop

Local estheticians on Nexa

Real estheticians near you who run their business on Nexa — book directly, no platform fee. Are you an esthetician? Post your business and get found in your area — $2.99 one-time. Or browse every esthetician on Nexa →

FAQ

Is Nexa really a Booksy replacement for estheticians?

For solo operators and small teams (1-5), yes. Nexa includes invoicing, scheduling, CRM, time tracking, task management, and full accounting. Booksy may be better if you have a large team (10+) or need enterprise-specific features.

$279 seems like a lot.

It's $7.75/month over 3 years. Booksy is $29.99/month — that's $1,079.64 over 3 years. Which is more? And if you'd rather split it, Nexa is also available as 3 payments of $99.

Can I pay in installments?

Yes. Nexa is $279 as a one-time payment, or 3 payments of $99 ($297 total). Either way it's a one-time purchase — no subscription, no recurring fees ever.

What if I don't like it?

30-day money-back guarantee. Full refund. If Nexa doesn't save you $500 in year one, you get every penny back.

Can I import my Booksy data?

Export your data from Booksy as CSV, import into Nexa in about 5 minutes.

Estheticians in Appleton

The average solo operator there spends about $2,112/year on software — and esthetician face their own version of that math. WI state licensing requirements apply.

Numbers reflect typical solo operators in the Appleton metro. Your situation will vary.

If You Need These — Nexa Has Them

Specific gaps Estheticians run into with Booksy, and what Nexa does instead.

✗
Booksy gapInvoicing
✓
NexaInvoicing built in — send unlimited, accept cards.
✗
Booksy gapFull financial suite
✓
NexaBuilt into Nexa’s $279 once purchase — no separate add-on.
✗
Booksy gapTime tracking
✓
NexaBuilt into Nexa’s $279 once purchase — no separate add-on.

Where Estheticians Talk Shop

If you want to compare notes or see how other estheticians are running their tools, here's where the conversation happens.

Reddit
r/Esthetics, r/SkincareAddiction, r/esthetician
Forums
SkinCarePhysicians.net Forum
YouTube
Penn Smith Skincare, Cassandra Bankson, James Welsh
Podcasts
Esty Talk Podcast, The Skin Business Podcast
"Booksy raised prices again and I was done. Found Nexa — $279 once. I own it. No more 'we're updating our pricing' emails. Best business decision this year."
— Esthetician, switched from Booksy

Stop Losing $359.88/Year to Booksy

$1,079.64 over 3 years. Or $279 once (or 3 × $99). Own your tools.

Get Nexa — $279 Once
or 3 payments of $99
✓ 30-day money-back guarantee — save $500 or full refund

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